Vauxhall launches Apple Messages for Business with imimobile

Car manufacturer to use Apple Messages for Business to provide customer support and book test drives for new car models.

London

Global communications software provider IMImobile, today announced that one of the UK’s largest car manufacturers, Vauxhall Motors, is using Apple Messages for Business via its enterprise communications platform to connect with their customers. Apple Messages for Business provides a new way for users to communicate directly with businesses using the Messages app on iPhone, iPad, Mac and Apple Watch.

“We are thrilled to support Apple Messages for Business, which gives us a powerful and engaging direct connection with our customers,” said Jonathan Evans, Digital User Experience & E-Commerce Manager of Vauxhall Motors. “A lot of our customers prefer using iOS, and we always want to exceed their expectations when connecting with us. Apple Messages for Business makes communicating with Vauxhall as easy as messaging a friend, so we expect it will quickly become our customers’ preferred customer service channel.”

Vauxhall customers can use Apple Messages for Business to receive information about the new vehicle models that are available, book test drives and add them to their calendars. With Business Chat, customers can always reach a live person and are always in control of whether they share any contact information with a business.

Sudarshan Dharmapuri, SVP Products at IMImobile, commented, “We’re excited to be working with one of the UK’s leading car manufacturers. Utilising our enterprise communications platform as a service (CPaaS) technology, Vauxhall is now able to seamlessly offer Apple Messages for Business as a new customer engagement channel to their customers”.

To start Apple Messages for Business, customers can click the Messages bubble on Vauxhall’s website to get more information about a specific car model. A conversation with Vauxhall customer service agents will open instantly in the Messages app, and users can take their time responding when it’s convenient.

Apple Messages for Business is available in beta for users and businesses around the world and is built into iOS 11.3 and higher.

For more information visit: apple.com/ios/business-chat.

For further information please contact:

Nicole Buckfield, Content & Communications Manager. nicoleb1@cisco.com
+44 (0)7852 566226

About Webex CPaaS Solutions.

Webex CPaaS Solutions (previously known as imimobile) provides cloud communications software and services that manage business-critical customer interactions at scale. 

Our enterprise-grade, cloud communications platform (CPaaS), Webex Connect delivers end-to-end customer journeys by orchestrating, automating, and monitoring interactions and integrating with existing, disparate back-end systems. This provides a choice of tools and capabilities for IT teams, developers and line of business teams to build seamless customer experiences

We also provide a set of SaaS applications designed specifically for business users who are looking for pre-packaged applications for use within their organization; these include Webex Campaign, Webex Engage, Webex Notify and Webex Assist.

To put it simply, we help businesses to lower costs, reduce complexity and accelerate IT roadmaps. We believe that customer experience is the key competitive advantage for consumer businesses. So, we’re creating a world where enterprises can stay constantly connected to their customers. A world where every touchpoint, on every channel, is an opportunity to deliver rich, engaging, intuitive experiences.