Mobile first customer marketing communications

Combine customer intelligence with digital channels and mobile-first capabilities to proactively engage customers.

Create the customer journeys that upsell and increase loyalty

Switch from poorly integrated batch based campaigns to fully-automated end-to-end customer journeys that engage customers at the perfect moment, with contextual and personalised marketing communications.

Using IMImobile’s Customer Interaction Management Suite, unify data sources to build customer profiles and uncover opportunities that create upsell and cross-sell opportunities. Easily weave interactive communications into business processes, websites, and apps to enhance marketing engagement. Engage customers across two-way digital and mobile channels using mobile-first capabilities to create the marketing experiences your customers will love.

Solutions to transform the customer marketing experience

Cross-channel engagement

Start delivering campaigns and automated marketing experiences across the latest digital channels, including Facebook Messenger, Push and RCS.

Intelligent automation

Link back-end systems to create end-to-end customer journeys that leverage business logic and automated fulfilment to deliver marketing experiences that customers will love.

Rich personalisation

Unify data sources across the business to create a single view of customers to personalise and contextualise interactions at scale.

Mobile innovation

Instantly take advantage of mobile-first capabilities, such as location-aware messaging and ‘smartlinks’, to transform your end to end customer communications.

Optimise performance

Analyse campaign performance in real-time and adapt to maximise results.

Campaign management services

Self-serve or utilise our outsourced mobile-first marketing campaign team to manage all your customer communications requirements.

Marketing solutions designed to:

• Orchestrate cross-channel, digitally innovative customer communications campaigns to improve CX

• Increase ROI by using the latest mobile-first capabilities

• Unify business systems to increase marketing automation effectiveness

• Enable the delivery of contextual and personalised interactions across digital channels

• Reduce the demand on business resources for managing day-to-day campaign delivery

IMImobile named in Gartner’s 2018 Magic Quadrant for Mobile Marketing Platforms

More info

Case Study:

How we help O2, a leading UK mobile network operator, to build award-winning campaigns.

O2 success story

See how O2 worked with IMImobile to create one of the most engaged customer bases in the telecom space.

For more information, contact us

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