IMImobile acquires digital agency Skinkers

IMImobile acquires award-winning digital agency Skinkers

September 27th 2011

IMImobile, a leading provider of technology infrastructure for mobile data, voice and video services to mobile operators, enterprises and media companies today announced the acquisition of UK-based digital agency Skinkers.

Skinkers has pioneered the use of desktop applications since early 2000, and more recently, has developed innovative iPhone/iPad and Android applications for some of the world’s biggest and best-known organisations and brands. Its client list includes American Airlines, the BBC, Haymarket, Microsoft, NDS, Spectator and Virgin Atlantic.

Skinkers’ capabilities will be combined with IMImobile’s DaVinci Evolved Service Platform to offer end-to-end solutions in 2 Screen interactive TV, m-commerce and customer care.

Vishwanath Alluri, Founder and Chairman of IMImobile commented “After the acquisition of WIN PLC in 2010, this is another important step for IMImobile as we drive our strategy of an open global mobile market for new applications and services.”

“We see an increased demand for multi-device applications across our business, especially within the broadcasting and enterprise sectors. The use of smartphones and tablets offers a new medium for communication and the consumption of content. This will not only create additional revenue opportunities for broadcasters and content owners but also allow enterprises to create an enhanced user experience to cut costs and increase loyalty.”

“With the acquisition of Skinkers we will add considerable strength to our existing offering. Skinkers brings an excellent understanding of digital application development, user-interface design as well as great expertise around how to use the latest web and social network technologies,” Alluri added.

David Long, CEO of Skinkers commented, “I’m very excited that Skinkers is becoming part of IMImobile, a well-established global mobile powerhouse. We are looking forward to utilizing IMImobile´s existing global network capabilities to extend and complement our offering with mobile services like messaging and mobile payments.”

About IMImobile

IMImobile enables organisations of all sizes and sectors to maximise the potential of mobile technologies to improve customer engagement. We believe that mobile will sit at the heart of customer engagement strategies for years to come.

By removing the barriers and complexities to create and deploy mobile-led customer engagement solutions as part of a multichannel framework, we provide software and services that helps organisations to improve customer experience, simplify business processes and enhance operational efficiency.

Our products and solutions built upon the IMIcloud act as an intelligent layer between existing IT systems and business processes to create,manage and launch services across mobile, digital and social communication channels.

Organisations that trust us to deliver smarter customer engagement include Vodafone, O2, Telefonica, Aircel, Airtel, EE, BSNL, AT&T, MTN, France Telecom, Centrica, Universal Music, Tata, the AA, the BBC and major financial institutions.

IMImobile is headquartered in London with offices in Hyderabad, Atlanta and Dubai and has 700 employees worldwide. IMImobile is quoted on the London Stock Exchange’s AIM market with the TIDM code IMO.


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