IMImobile develops iPad app with O2’s Think Big

IMImobile develops street pace iPad app for youth workers in partnership with O2’s Think Big

June 12th 2013

London, England, 13 June, 2013 - IMImobile, a leading global mobile data infrastructure and solutions provider to telecom operators, enterprises and media companies, today launched in partnership with Telefónica UK and Streetspace an iPad app that provides youth workers with an interactive tool to educate and help young people land their first job.

Telefónica UK who funds a number of projects that aim to improve communities around the UK as part of their Think Big Project approached IMImobile with the opportunity to develop an iPad app on behalf of Streetspace, an initiative that aims to promote young people’s personal and social development. The Streetspace app was designed as a tool to assist their youth workers in helping young people learn about the process of gaining employment.

IMImobile supports both, Telefónica UK Think Big and Streetspace values and shares Telefónica UK’s belief in corporate responsibility to help various communities and have a positive effect on young people’s lives. The iPad app provides essential information from the initial stages of matching skills to potential jobs, finding jobs, managing expectations, the interviewing process, to dealing with unemployment. With definable parameters and utilising IMImobile’s iPad development kit, the app delivers tailored content in an engaging format to help users find their first job.

Alex Klose, Head of Marketing at IMImobile commented: “With iPads increasingly being integrated with how people learn, it is important to provide young people with correct tools to assist with the transition from education to career. At IMImobile we believe in investing in the future and were delighted to work with Telefónica UK and Streetspace in developing an iPad app that helps youth workers to educate young people, so that they can start their career and shape their future.”

Nicky McGroarty, Head of Supply Chain at Telefónica UK said: “We have been delighted to work with IMImobile and Streetspace on this important project. Giving young people the tools to help craft their own future is an important part of our Think Big initiative. What’s great about the app is that through the use of technology, youthworkers can demo to young people whenever and wherever on the move - a great flexible solution in this digital age.”

About IMImobile

IMImobile enables organisations of all sizes and sectors to maximise the potential of mobile technologies to improve customer engagement. We believe that mobile will sit at the heart of customer engagement strategies for years to come.

By removing the barriers and complexities to create and deploy mobile-led customer engagement solutions as part of a multichannel framework, we provide software and services that helps organisations to improve customer experience, simplify business processes and enhance operational efficiency.

Our products and solutions built upon the IMIcloud act as an intelligent layer between existing IT systems and business processes to create,manage and launch services across mobile, digital and social communication channels.

Organisations that trust us to deliver smarter customer engagement include Vodafone, O2, Telefonica, Aircel, Airtel, EE, BSNL, AT&T, MTN, France Telecom, Centrica, Universal Music, Tata, the AA, the BBC and major financial institutions.

IMImobile is headquartered in London with offices in Hyderabad, Atlanta and Dubai and has 700 employees worldwide. IMImobile is quoted on the London Stock Exchange’s AIM market with the TIDM code IMO.

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