- Unified view of customer gaming activity
- Profile manager for VIP customers
- Registration and rewards management
- Personalized offers with CRM integration
- AI-driven enquiry resolution
- Proactive alerts to prevent fraud
Play it right with personalized marketing
Design personalized marketing campaigns using customer data stored within existing internal systems such as gaming preferences and popular activity times.
Design attractive loyalty rewards and promotions across multiple channels at scale. Send promotional vouchers that can be redeemed using Apple Wallet or Google Pay.
Manage VIP customers
Deliver a differentiated experience to VIP customers by sending personalized offers and deals on the channels of their choice.
Support customers on their favorite channels
Allow AI-driven chatbots to lead issue resolution using digital messaging channels like Facebook or Twitter. Enable seamless handovers to contact center agents for complex enquiries.
Deflect frequent inbound account enquiries such as registration issues, top-up limits, or customer verification to cost-efficient messaging channels that resolve problems faster.
Create conversational interactions
Use the latest channels
Make new registrations or zero-balance alerts interactive using richer channels such as RCS. Suggest alternative gaming options in real-time using push or in-app notifications.
Safeguard customers from spending too much, risky transactions, or suspended accounts with proactive automated alerts and notifications across any channel.
Product Sheet imicampaign
Download our product sheet for more feature and use case details to learn how imicampaign optimizes marketing campaign performance across multiple channels.
Launch marketing campaigns and new customer journeys at pace. Modify and iterate existing journeys with minimal additional effort.
Safeguard customer data and profile information based on the latest security frameworks trusted by the world's leading blue-chip organizations.
Integrate seamlessly with third-party applications, including leading CRM systems like Salesforce, to deliver seamless customer experiences.